The application of artificial intelligence (AI) in sports is one of the most rapidly evolving fields today. From performance analysis and injury prevention to optimizing game strategies, AI plays a role in many areas. My academic field focuses on the use of AI in sports, with particular attention to how data-driven decision-making can support coaches, athletes, and sports professionals. My goal is to explore the ways in which AI can contribute to improving performance, talent development, and the overall efficiency of the sports sector.